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	<title>Litstyle &#187; News</title>
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	<link>http://litstyle.com</link>
	<description>LED Lighting Systems</description>
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		<title>Architectural SSL Magazine</title>
		<link>http://litstyle.com/2009/10/architectural-ssl-magazine/</link>
		<comments>http://litstyle.com/2009/10/architectural-ssl-magazine/#comments</comments>
		<pubDate>Thu, 15 Oct 2009 21:00:22 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://litstyle.com/?p=542</guid>
		<description><![CDATA[Architectural SSL Magazine &#8211; Hot Products

JUL 09 2009
LIT Color Changing Packages for Home and Everywhere

HOT PRODUCTS

In the ever changing and growing market of solid-state, one will cross a lot of interesting products. Color changing is always a hot one with LEDs, as this is a differentiating factor that places LEDs well ahead of any other technology.
The [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-family: arial, helvetica, sans-serif;"><a title="Architectural SSL " href="http://architecturalssl.com/sslinteractive/art_detail.php?cid=3&amp;aid=25">Architectural SSL Magazine &#8211; Hot Products</a></span></p>
<p><img src="http://architecturalssl.com/sslinteractive/shared/images/ssl_int_logo-g.gif" alt="SSL Interactive" /></p>
<p><span style="text-align: left; font-size: 11px; line-height: 40px; color: #009dd2; text-transform: uppercase; letter-spacing: 2px;">JUL 09 2009</span><br />
<span style="text-align: left; font-size: 22px; line-height: 30px;">LIT Color Changing Packages for Home and Everywhere</span><br />
<img style="border: initial none initial;" src="http://architecturalssl.com/sslinteractive/shared/images/spacer.gif" border="0" alt="" width="1" height="10" /><br />
<span style="text-align: left; font-size: 9px; line-height: 22px; color: #999999; text-transform: uppercase; letter-spacing: 4px;">HOT PRODUCTS</span></p>
<p><img src="http://architecturalssl.com/sslinteractive/media/25/lit.jpg" alt="Entry Photo" /></p>
<p><span style="font-family: arial, helvetica, sans-serif;">In the ever changing and growing market of solid-state, one will cross a lot of interesting products. Color changing is always a hot one with LEDs, as this is a differentiating factor that places LEDs well ahead of any other technology.</span></p>
<p>The LIT product is an intriguing concept, combining solid-state technology in elegant form factors, with user friendly controls in pre-bundled packages that make selection simple and pain free. The range of products by application is a novel concept that captures each target well. The simpliity of the approach and presentation is a welcome relief in a market that can get a bit overly technoid for many who would love to have this in their spaces, but are not interested in getting a PhD just to get through the selection process.</p>
<p>In addition to the packages, the company also offers dynamic controls, amBX and Ambient XC to create effects that are tied to video and audio, Again, this is where LEDs shine &#8211; try any of this with conventional sources, and, to will, well, fail&#8230;</p>
<p><em>&#8220;I believe intelligent lighting is finding its place in non-commercial spaces (enter Haitz&#8217;s law). Soon, it will be in your home entertainment and cinema room, providing full surround lighting effects (like Dolby does for sound), producing a more immersive experience than ever.&#8221;</em> &#8211; Mark Pohlkamp, President of LIT.</p>
<p>Cool stuff, take a look at their web site.</p>
<p>KLW</p>
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		<title>Color and Mood</title>
		<link>http://litstyle.com/2009/10/color-and-mood/</link>
		<comments>http://litstyle.com/2009/10/color-and-mood/#comments</comments>
		<pubDate>Sat, 10 Oct 2009 13:11:29 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://litstyle.com/?p=474</guid>
		<description><![CDATA[
Welcome to the LIT mood lighting experience. Here you can learn about how color and light affect your mood. We invite you to kick back and enjoy the experience and the influence that color and light have on each one of us!
COLORS and how they have an affect on creating our moods:
BLUE- Blue is a relaxing color [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-475" title="Color and Mood wp" src="http://litstyle.com/wp-content/uploads/2009/10/Color-and-Mood-wp.jpg" alt="Color and Mood wp" width="600" height="361" /></p>
<p><span style="font-family: arial,helvetica,sans-serif;">Welcome to the LIT mood lighting experience. Here you can learn about how color and light affect your mood. We invite you to kick back and enjoy the experience and the influence that color and light have on each one of us!</span></p>
<p><span style="font-family: arial,helvetica,sans-serif;">COLORS and how they have an affect on creating our moods:</span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><strong><span style="color: #00ccff;">BLUE</span></strong>- Blue is a relaxing color that has a calming effect on the body; it lowers blood pressure, heart rate and respiration. In hot and humid weather it provides a cooling effect. It also creates a feeling of cleanliness, healing and wisdom. Pleasant dreams might be the end result of shades of blue. It is also real people pleaser, the best-liked color, and associated with the ocean, sky, and time off from work. Blue has the opposite effect from red, calming you down while temporarily slowing your pulse.</span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><strong><span style="color: #ff0000;">RED</span></strong> &#8211; is a warm color often associated with power, strength, excitement, warmth and passion. Red is energizing and excites the emotions. It also stimulates the appetite. Thus many restaurants use red. Red warms the body, increases the heart rate, brain-wave activity and respiration. Mothers are encouraged to stimulate infants&#8217; brains by dangling mobiles containing bright red balls on them. If high blood pressure, hypertension or poor coordination plagues a person, he or she should not decorate rooms with the color red.</span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="color: #00ff00;"><strong>GREEN</strong> </span>- is associated freshness, coolness, clarity and growth. It creates harmony of mind, body and soul it reminds us of spring and therefore new beginnings. It brings feelings of calm, anticipation and hope, and it has a soothing, relaxing effect on the body as well as the mind. Not relaxed enough? Pale green is the most restful hue of all, imbued with healing powers and a tranquilizing effect. Are you on a diet? Green can help. It helps control the anxiety that often leads to overeating.</span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><strong><span style="color: #ff6600;">ORANGE </span></strong>- is associated with warmth, enthusiasm, stimulation, energy and exuberance. It’s a lively color, associated with Halloween and Thanksgiving. Orange isn’t as intense as red because it’s blended with the cheeriness of yellow. Orange is the color of fun and sociability. Warming and energizing. Orange is also good for stimulating the appetite and reduces fatigue. Of course, if you&#8217;re on a diet, avoid orange.<br />
</span><br />
<span style="font-family: arial,helvetica,sans-serif;"><span style="color: #ff00ff;"><strong><span style="color: #ff99cc;">VIOLET</span></strong></span> &#8211; is not found much in nature but has a sense of spirituality, purifying, mysticism, and creativity. If you are having trouble sleeping, purple/violet can help. Violet heightens our awareness and helps us to give our very best. Violet also provides a calming effect for body and mind. </span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><span style="color: #ffff00;"><strong>YELLOW</strong></span> &#8211; Yellow is a reminder of happiness as well as a memory stimulator. Yellow also raises blood pressure and pulse rate but not to the degree that red does. To much yellow can create fatigue. It inspires a sunny disposition, with feelings of warmth and optimism. The color also promotes quick, clear thinking, making it ideal for an office. Perhaps parking garages should be painted yellow for those of us who can’t remember where we parked.</span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><strong><span style="color: #ff00ff;">PINK</span></strong> &#8211; Pink has a soothing effect and creates a mood of sensitivity and love. Pink&#8217;s tranquilizing effect has gained it entrance in prisons, hospital rooms and drug centers it helps to dissolve anger and encourages unconditional love.</span></p>
<p><span style="font-family: arial,helvetica,sans-serif;">More on color and light ….<a href="http://upload.wikimedia.org/wikipedia/commons/f/fb/PrismAndLight.jpg"></a><br />
</span><br />
<span style="font-family: arial,helvetica,sans-serif;">Did you know that white light is actually a combination of all colors? Color simply comes from light.</span></p>
<p><span style="font-family: arial,helvetica,sans-serif;">The retinas in our eyes though have three types of color receptors in the form of cones. We can actually only detect three of these visible colors &#8211; red &#8211; blue and green. These colors are called additive primaries. It is these three colors that are mixed in our brain to create all of the other colors we see&#8230;</span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><a href="/wiki/File:AdditiveColor.svg"><img src="http://upload.wikimedia.org/wikipedia/commons/thumb/c/c2/AdditiveColor.svg/180px-AdditiveColor.svg.png" alt="" width="180" height="180" /></a> <a href="/wiki/File:RGB_illumination.jpg"><img src="http://upload.wikimedia.org/wikipedia/commons/thumb/2/28/RGB_illumination.jpg/190px-RGB_illumination.jpg" alt="" width="190" height="143" /></a></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;">When light from the sun passes through a prism, the light is split into the seven visible colors by refraction. Thus white is not an actual color but a combination of colors as seen below. </span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"><a href="http://upload.wikimedia.org/wikipedia/commons/f/fb/PrismAndLight.jpg"><img src="http://upload.wikimedia.org/wikipedia/commons/f/fb/PrismAndLight.jpg" alt="File:PrismAndLight.jpg" width="449" height="195" /></a></span><span style="font-family: arial,helvetica,sans-serif;"> </span></p>
<p><span style="font-family: arial,helvetica,sans-serif;">So how does light and color affect our moods? The human brain has pineal glands which control the daily rhythm of life. When light enters through our bodies it travels along neurological pathways to these pineal glands. Each color yields different wavelength frequencies and different frequencies have different effects on us. Below is a table of colors and their associated wavelengths.</span></p>
<p><span style="font-family: arial,helvetica,sans-serif;">The visible spectrum is:</span></p>
<p><span style="font-family: arial,helvetica,sans-serif;"> <img src="http://media-2.web.britannica.com/eb-media/30/27030-004-293E0372.jpg" alt="" /></span></p>
<p><span style="font-family: arial,helvetica,sans-serif;">Here is how the visible spectrum compares with all other electro magnetic frequencies in our daily lives:</span></p>
<p><span style="font-family: arial,helvetica,sans-serif;">Below are a few examples of how light and color affects our daily lives:</span><br />
<span style="font-family: arial,helvetica,sans-serif;">It’s no mistake that McDonalds chose the golden arches as a combination of yellow, orange and red. These colors have some of the longest wavelengths and are know to stimulate appetite. Burger King changed uniform colors to blue and green their sales went down.</span><br />
<span style="font-family: arial,helvetica,sans-serif;">Virgin American Airlines uses violet and pink lights in the passenger cabin to calm travelers and ease the stress of travel.</span><br />
<span style="font-family: arial,helvetica,sans-serif;">An Illinois hospital uses blue, green and purple colors of light to create a calming effect in the waiting room.</span></p>
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		<title>LIT Published in Blueprint Asia Magazine</title>
		<link>http://litstyle.com/2009/10/lit-published-in-blueprint-asia-magazine/</link>
		<comments>http://litstyle.com/2009/10/lit-published-in-blueprint-asia-magazine/#comments</comments>
		<pubDate>Sat, 10 Oct 2009 12:40:42 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>

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		<title>Mason Murphy joins LIT as CTO and Lighting Designer</title>
		<link>http://litstyle.com/2009/10/mason-murphy-joins-lit-as-cto-and-lighting-designer/</link>
		<comments>http://litstyle.com/2009/10/mason-murphy-joins-lit-as-cto-and-lighting-designer/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 17:52:42 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>

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		<title>American Society of Design- ICON magazine</title>
		<link>http://litstyle.com/2009/10/american-society-of-design-icon-magazine/</link>
		<comments>http://litstyle.com/2009/10/american-society-of-design-icon-magazine/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 17:51:32 +0000</pubDate>
		<dc:creator>Mark</dc:creator>
				<category><![CDATA[News]]></category>

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		<description><![CDATA[American Society of Design &#8211; ICON
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			<content:encoded><![CDATA[<p><a href="http://www.nxtbook.com/nxtbooks/naylor/AIDS0109/#/18">American Society of Design &#8211; ICON</a></p>
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